How Big Should Lettering Be on My Outdoor Business Signs?

Outdoor business signs are a vital component of any marketing strategy. They can help attract new customers and keep them coming back.

Readability is a key factor when deciding on sign size and lettering. It’s important to consider how far away a person can see your sign and if it will be readable when they are driving by or walking by it.


Sign readability is an important part of a sign’s overall effectiveness. It’s how well your sign can be seen by people driving or walking by, and it depends on a number of factors.

The size of your lettering is a major factor in how easy it is for someone to read your business sign. The font you choose, the colors you use and the contrast between them all play a role in how easily your message can be interpreted.

For example, it’s best to avoid using all caps and mixed case letters because they can be more difficult to read from a distance.

It’s also best to keep your lettering short and simple because viewers have only a limited amount of time to absorb your message. You can make your message shorter by using fewer words, adding an image or a contrasting color to call out your information.


Size is one of the most important factors to consider when choosing the proper lettering for your outdoor business signs. It determines how far your sign can be viewed and whether or not people will be able to read it.

The length of the text on your outdoor sign will also affect its readability. Generally, shorter text is easier to read from a distance than longer text.

Font style is another factor to consider when deciding on the best lettering for your business signs. Serifed styles tend to be easier to read from a distance, while non-serifed styles can be more difficult to read.

Other considerations when choosing the right size for your business sign include how it is positioned, where it is located, and how many times it is viewed per day. Ultimately, the right size for your outdoor business signs will ensure that potential customers are able to recognize your brand and remember it when they are ready to buy your products or services.


When you are choosing the right material for your outdoor business sign, it is important to consider a variety of factors. These factors include weather conditions, maintenance, and your budget.

Outdoor signs should be made of a durable material that will hold up to the elements and resist damage from UV rays. This includes materials that are resistant to rain, heat, and snow.

For example, aluminum is a popular option for outdoor signs because it is lightweight, sturdy, and doesn’t rust or fade. It is also eco-friendly, as it can be recycled when you replace your signs.

Another material that is often used for outdoor business signage is PVC. This synthetic plastic polymer is a great alternative to wood and requires little maintenance to maintain its attractive appearance.


Design isn’t the only consideration when it comes to choosing the right lettering size for your outdoor business sign. It is important to consider font color and type as well.

Creating an eye-catching, high-quality sign is crucial for your brand’s success. The wrong font or color can make your sign look clunky and unprofessional.

You want to choose a font that is easy to read and will stand out from the rest of the landscape. In addition, you want to keep the text and graphics as clean and simple as possible.

Typically, experts recommend adding one inch of letter height for every 10 feet of viewing distance from the sign. This ensures that your sign will be seen from a long distance without causing the letters to blend in with the background.


Happy Customers

SOL Signs & Graphics did a tremendous job for the Village of Friendship Heights with our community identity sign. The craftsmanship was superb and their installation was absolutely first-rate. Our sincere thanks to Solomon Lemma and his team for a job well done!

Julian M.

Had a great experience working with Solomon and his company! We loved the design they came up with for our Grooming business sign. The install was fast and the final product looks great! Will definitely use them again in the future.

Stephanie M.

We loved our business signs they created and made for our small business, excellent customer service. They delivered our orders on time. Highly recommend this company for your sings and graphics

Elsa A.

I was referred to visit Sol signs and graphics by friends to have a custom made name plate. I was impressed from the get go, reception, followed by them being keen to listen to my requirements and the price I paid. They delivered in time with an impressive quality. I’m definitely heading there again and confidently direct any one who needs their sign and graphics made to go to Sol.

Tesfaye H.

Sol Signs and Graphics is AWESOME! Great customer service and great high end quality products where you can work directly with them for your customized needs. No bureaucracy, just great service, direct services, and amazing beautiful signs!!!

Menna D.

It was great doing business with SOL, very dedicated customer service. They went beyond expected to get the design I had in mind and I was completely satisfied with the final product. Highly recommend this company.

Delina D.

They have the best customer service, great quality work, prices are reasonable and they deliver on time. The give professional advice when asked. They say what they can deliver and deliver what the promise. I recommend them very highly.

Aklilu D.

Excellent customer service and product quality. I requested a wall graphics for my private business and the product team helped me design the content that is very attractive and the material they used to put the graphics is of the highest quality. They also delivered the graphics within the committed period. Will definitely refer them to friends and families.

Michael K.
Wrapped one of our work vans. Fast, efficient and professional service! Highly recommended.
Haddad E.

Top notch quality, prompt with excellent communication and will come back for more.

Bruck T.

High quality, exceptional service and experienced staff! Looking forward to ordering my sign for a trade show.

Aida B.

SOL Signs & Graphics provided exceptional service for our project. I highly recommend Solomon and his team for your next Sign project. A remarkable work they have done for us. Quality, service and affordability is unmatched. Thank you again.

Michael F.

Sol Signs and Graphics provided a service for our business. The experience was outstanding. Sol went above and beyond to meet our needs. I highly recommend their service for anyone looking for their service.

Hiwote A.

Why Choose SOL Signs & Graphics?

  1. Quality

  2. Professional Customer service

  3. Innovation

  4. Consultancy service

  5. End-to-end loyalty